Adventures in Ethical Consumerism

Tuesday, September 07, 2004

Fairtrade update

The Fairtrade movement has got its rollerblades on. Sales of poducts carrying the Fairtrade mark are now running at around £100 million a year, compared with £16.7 million in 1998.

Acoording to a MORI poll, "A tracking study of public awareness" in March 2004, 39% of UK shoppers now recognise the Fairtrade mark, up from 25% last year (full story). There are now over 250 Fairtrade products on the market from more than 100 different suppliers.

Oxfam and One World shops are helping to bring these products into our high streets, as are health food shops, supermarkets and even local, independent traders. Edinburgh University sells a selection of Fairtrade products in its cafeterias.

One of the latest Fairtrade products to hit the market are Tesco's Fairtrade roses from Kenya. More details. Why not surprise that special someone in your life?


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